
Magic City Match is a small business resiliency pilot program for City of Birmingham Black Business owners, which addresses the need for increased access to resources and capital to bridge the wealth gap:
- Feasibility and Business Planning – Technical assistance for entrepreneurs with viable ideas;
- Real Estate Consulting – Support for entrepreneurs navigating the real estate process, including deal structuring and access to capital and other design/construction resources;
- Design Assistance – Allows entrepreneurs to hire architects and budget for construction;
- Capital – Connection to lenders and grants to fill the start-up capital gap.
Thanks to everyone who submitted an application!
All applicants have been notified via email.

2022 Magic City Match Recipients
Recipients of the 2022 Magic City Match grant are:
- Heather Skanes, Oasis Women’s Health, $100,000
- Lavoris Williams, L Williams & Associates, $50,000
- Alisha Jiwani, Nia Benefit Corporation, $50,000
- Alexis Kimbrough, Herban Soul Cafe, $25,000
- Jay Johnson, Johnson Media Group, Inc. DBA: College Prep U, $25,000
- Joi Iman Gresham, Joi Iman, $25,000
- Andre Williams, Madd Studios, $25,000
- Cameron Crummie, MDV, $25,000
- Krystal White, Property and Pipelines, $25,000
- Martrell McGinnis, Rid-A-Bug, $25,000
- LaTisha Fletcher, Sankofa Inc, $25,000
- Ursula Smith, Ursala Smith Company, $25,000
- Corey Whatley, Woodlawn Bar & Lounge, $25,000
For more questions email info@magiccitymatch.org

Program Process


2022 Magic City Match